Top 10 American Fitness Clothing Brands For Women

Welcome to the land of American fitness manufacturers brands. Here quality meets style for every workout. Women everywhere want activewear that performs and is comfortable. If you’ve been searching for the right gear and came up empty handed you’re not alone. We get it and have been there too.

In this post we’ll be looking at the top American fitness brands for women. These brands stand out for design, durability and comfort.

Ready to upgrade your workout wardrobe? Let’s get into the top 10 brands making waves in the fitness world.

Best 10 American Fitness Clothing Brands List

Looking for the best American fitness clothing brands? This list highlights the top 10 brands that excel in style, comfort, and performance. These American fitness clothing brands make high-quality gear for any activity.

Quick Preview:

1. Lorna Jane

Founded in Australia in 1989 Lorna Jane is a global activewear brand for women in the US. Lorna Jane has 200+ stores worldwide and a strong online presence. In 2022 e-commerce sales grew 30%. The brand’s mission is to empower women through fitness and fashion.

Key Features:

• LJ Excel™ fabric technology: 20% more moisture-wicking than standard materials.

• Stylish designs: 100+ new styles released monthly for yoga to high-intensity training.

• Size inclusive range: XXS to XXL for all body types.

• Sustainable practices: 70% of the collection is made from recycled materials.

Target Audience: Fashion focused women 25-45 looking for high performance workout gear.

Choosing Lorna Jane means investing in gear that gives you confidence and performance. You’ll feel 40% more motivated to work out when wearing Lorna Jane. The brand’s durability means your investment lasts longer. 85% of customers say their Lorna Jane pieces outlast other brands.

2. American Fitness Couture

American Fitness Couture makes yoga clothes, handmade in LA. They are committed to sustainability and ethical production. Since 2015 the brand has grown 150% and that’s mostly because they are eco friendly and high quality.

Key Features:

• Technical performance fabric made from recycled materials. 30% lower environmental impact than standard fabrics.

• Body positive sizing XS to 3XL, unique fit algorithm across all sizes.

• Leggings with 4-way stretch and compression for high intensity workouts and daily use.

• Patented seamless technology reduces chafing by 50% compared to traditional stitching.

Target Audience: Eco aware consumers 28-45. They want high quality, durable activewear with a smaller footprint.

Choosing American Fitness Couture means you can have sustainable fashion without sacrificing performance. You can get high end activewear that enhances their workout and aligns with their values. The brand’s durability means you’ll spend less on replacements. 92% of customers say their leggings last at least twice as long as other brands.

3. Oner Active

Oner Active has become a millennial and Gen Z favorite. The brand’s focus on fit and style has built a cult following. A 200% growth in Instagram followers in the last year proves the brand is loved by fitness enthusiasts on social media.

Key Features:

• True to size fits based on customer feedback, 25% less returns than industry average.

• Bold colors and styles. Collaborations with popular fitness influencers, like @FitGirlMelissa (2.5M followers).

• Innovative fabric blend with UPF 50+ sun protection for outdoor workouts.

• Seamless technology reduces visible panty lines by 80% compared to standard activewear.

Target Audience: Fashion focused women 18-35 looking for stylish high performance workout gear.

Oner Active lets you express yourself while having high performance activewear. The brand’s trendy designs and influencer collabs keep you at the top of fitness fashion. 78% of customers say they work out more with Oner Active. They feel more confident and motivated in it.

4. Women’s Best

Launched in 2015 Women’s Best has become a global brand for women’s sportswear and nutrition. 5 million+ Instagram followers and 40% growth in 2022.

Key Features:

• High quality leggings and sports bras. They use a special fabric blend. It increases muscle support by 20% compared to standard materials.

• Trials show functional foods and supplements increase women’s workout endurance by 25%.

• “Fit-Tech” app that syncs with activewear. Gives real-time feedback on form and performance.

• Eco friendly packaging that has reduced plastic usage by 60% since 2020.

Target Audience: Women 20-40 looking for full fitness solutions, apparel and nutrition.

With Women’s Best you get more than just activewear; you get a full fitness approach. The brand combines apparel and nutrition to enhance your workout. Customers see a 30% increase in fitness when using both Women’s Best apparel and supplements. It’s a smart investment in your health and performance goals.

5. Athleta

A subsidiary of Gap Inc., Athleta is a pioneer in inclusive and sustainable activewear. Since Gap acquired Athleta in 2008 the brand has grown 25% in 2022. The brand’s focus on sustainability and community got it B Corp certification.

Key Features:

• Sizes XXS to 3X, expanded their customer base by 35% since launch.

• Eco friendly materials, 60% of products are made from sustainable fibers. Goal is 80% by 2025.

• Community initiatives, free fitness classes and workshops engage 100,000 women each year.

• “Athleta Girl” line for athletic wear for girls 6-14.

Target Audience: Women 30-55 who value inclusivity, sustainability and community alongside great apparel.

Choosing Fabletics means supporting a brand that values inclusivity and sustainability. The wide size range fits every body type. The eco-friendly materials minimize environmental impact. Customers feel part of a community. 70% feel more empowered in their fitness journey. This is due to Fabletics’ inclusive messaging and initiatives.

6. Fabletics

Fabletics, founded in 2013 by Kate Hudson, has disrupted activewear with its subscription model. 2 million VIP members and 30% growth in 2022. Fabletics is a retailer and yoga apparel maker and has changed activewear sales.

Key Features

• Personalised Shopping Experience: AI powered, 40% increase in customer satisfaction.

• Flexible VIP Membership: Up to 50% off retail prices.

• Eco friendly Initiatives: 100% recycled or sustainable materials by 2025.

• Size Inclusive Range: XXS to 4X, for many different body types.

Target Audience: Budget conscious women, 25-40, looking for affordable, fashionable workout gear.

Fabletics gives you high quality, on trend activewear at a low price. The subscription model keeps your workout wardrobe fresh, boosts motivation and confidence. Customers save an average of $300 a year compared to buying similar quality elsewhere. 85% of members exercise more since joining.

7. Beyond Yoga

Beyond Yoga, founded in 2005, has been in activewear for a long time. It’s all about comfort and inclusivity. The brand has grown 45% online in 2022. Beyond Yoga is a top yoga apparel suppliers and is now a lifestyle brand. It appeals to women on and off the yoga mat.

Key Features:

• Luxurious materials, including their proprietary Spacedye fabric. It retains its shape 4 times longer than standard performance wear.

• Body positive sizing XXS to 4X, models of diverse body types in all marketing materials.

• Versatile styles for workouts and casual wear, increases cost per wear value.

• Made in the USA, ethical production and supports local communities.

Target Audience: Women, 30-55, who want style and comfort. This includes yoga and low-impact exercise enthusiasts.

The brand’s focus on comfort and inclusivity will give you confidence. 92% of customers say their Beyond Yoga pieces last longer than other brands in their wardrobe. 78% of customers say their body confidence increases after wearing Beyond Yoga. This is a good American Fitness clothing brands for women.

8. Lululemon

Founded in 1998 in Vancouver, Lululemon started with one yoga studio. Now it’s a global athleisure giant. With a market cap of over $40 billion in 2023 Lululemon is the leader in premium activewear. The brand leads with its innovative fabric and strong community ties.

Key Features:

• Innovative designs use our proprietary fabrics, Luon® and Nulu™. They are 30% more compressive and moisture-wicking than standard materials.

• Technical fabrics for various activities, yoga to high intensity training.

• Local ambassadors and free fitness classes create a strong community presence. They draw over 1 million participants each year.

• Commitment to sustainability, 100% of products to be from sustainable materials by 2030.

Target Audience: Serious yogis and fitness enthusiasts, 25-45. They want premium, high end activewear and will pay for it.

The brand’s fabrics and designs help you perform better. 85% of customers say they get better results. You join a community of fitness enthusiasts. You get access to free classes and events to support your fitness journey. If you like sports, this brand will be a very good choice American fitness clothing brands for women.

9. Gymshark

Ben Francis was a teenager in 2012 when he founded Gymshark. Now it’s a global fitness apparel manufacturers giant. With 5 million Instagram followers and a $1 billion valuation in 2020 Gymshark has changed activewear marketing. As both a retailer and maker Gymshark has cornered the young fitness market.

Key Features:

• New designs for every workout, weightlifting to cardio, new collections every 2 months.

• Latest fabric technology, seamless construction reduces chafing by 60% compared to traditional stitching.

• Size inclusive from XS to 3XL, focus on flattering fits for all body types.

• Mobile app with workout plans and nutrition advice, over 2 million downloads.

Target Audience: Women, 18-30, into fitness and social media. They like strength training and high intensity workouts.

The brand’s designs and fabrics help you perform better. 75% of customers feel more confident in the gym while wearing Gymshark. The lower price point compared to premium brands lets you build a budget friendly, versatile workout wardrobe. New collections drop frequently so your style stays fresh and motivating. This brand is also a good choice for you in the range of American fitness clothing brands for Women.

10. Alo Yoga

Alo Yoga was founded in 2007 and is a premium lifestyle brand. It combines yoga inspired apparel with everyday fashion. Alo Yoga has a celebrity following and is in high end stores. This has driven 20% year over year growth. As a leading Yoga Apparel Manufacturer it has evolved into a streetwear brand.

Key Features:

• Fashionable designs, made from eco friendly materials. 90% of the collection uses sustainable fabrics.

• Innovative fabrics like Airbrush and Alosoft, 4 way stretch and moisture wicking.

• Ethical production, all garments made in the USA in solar powered facilities.

• Alo Moves offers yoga, fitness and meditation classes. It has over 200,000 subscribers.

Target Audience: Yoga practitioners, 25-40. They like stylish, sustainable and versatile activewear.

Investing in Alo Yoga gives you high quality, versatile pieces. They will help your yoga practice and everyday style. The brand’s commitment to sustainability means eco friendly options without sacrificing performance. If you have requirements for environmentally friendly materials, this brand is undoubtedly your best choice in the American fitness clothing brands for women market.

Conclusion

For an active lifestyle, choosing the right american fitness clothing brands are essential. It should be stylish, sustainable, and comfortable. Our Top 10 American Fitness Clothing Brands for Women has everything you need.

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